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    Resource — Beauty trends during COVID-19

    Beauty Trends During COVID-19

    Beauty Trends During COVID-19 Platinum Delux ®

    Demography a fine appear at the attractiveness business

    The beauty trade—encompassing skincare, color cosmetics, hair affliction, fragrances, and private affliction—had a barbarian of a yr in : earnings of colour cosmetics fell by means of % globally, while standard retail income in the elegance category beneath with the aid of p.c. but the trade has been resilient in the past, and experts are admiration a acknowledgment to growth in . during this adventure of the McKinsey on customer and Retail podcast, McKinsey companions Sophie Marchessou and Emma Spagnuolo share their angle for the business. An edited transcript of their conversation with executive editor Monica Toriello follows. Subscribe to the podcast.

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